Telling the Enex TestLab Value Story

Enex TestLab has always been prepared to walk the walk. We’re comfortable letting the value we deliver to customers, be the face of our business.

Nevertheless, Enex TestLab is a rapidly growing business – one of the fastest in Victoria and Australia. We’ve been growing year on year for some time now and reflecting this, as well as the increasing complexity and capacity of our services, Enex TestLab is refining its marketing and communications products. We’re working to ensure clear and relevant information is available to our customers, highlighting the value of Enex TestLab’s diverse portfolio of testing services and products.

In addition to a suite of engagement products, revised global websites will offer an increasing level of insight into our work, our value proposition and more detail about the innovative ways we’ve worked with customers. Enex TestLab delivers independent testing into so many different and exciting technologies and industry sectors that our website is becoming a major channel for customers to understand our business.

Our work for Q3 2010 certainly reflects a growing level of innovation and the application of testing by customers. We’ve recently completed an interesting project for an importer of car audio units. The results enabled the retailer to select the best value product to add to its range with confidence that the product had sufficient quality to add their own branding and reputation to; it would impact positively on its bottom line, and have confidence in the warranty and support they would offer.

Interestingly, during testing of the car audio devices, Enex TestLab was pleased to discover that the units achieved an impressive standard of audio quality and shock protection. You’ll hear them on streets around the country soon.

Our work for a number of government departments procurement continues, we’ve been busy evaluating desktops, notebooks, monitors, projectors and even smart tables and interactive whiteboards to ensure that product value is maximised. We’ve also completed WLAN load and performance testing for a government agency.

The AGE (Australian Gaming Expo) was held in Sydney during August. Enex TestLab hosted an exhibit, introducing a number of new clients to Enex TestLab’s range of services dedicated to the gaming and wagering sector. We’re an ATF in quite a number of global gaming jurisdictions seeing a lot of growth in our business in this sector.

As we continue to build our headcount, Enex TestLab is pleased to announce Matthew Hackling as our new Divisional Head of Security Testing in Australia. Matthew brings a wealth of security experience and will be a key part of our security market expansion.

The value story Enex TestLab has to tell has never been better, but the number of ways we need to tell it just keeps growing. With our revised website and marketing collateral, this becomes a far more integrated and well coordinated proposition. You’ll see how our activities relate right across our portfolio of services and how innovative companies across the globe are using Enex TestLab’s products and services in unique ways to reduce risk and make money.